Reading settings

Only the slideshow at the top moves, and you can pause it.

Websites for small UK businesses: from £249 to set up, then from £49 a month.

Websites for businesses where clarity matters

A calm, clear website, built and looked after for you.

The Lexaura Mediation homepage on a laptop: “Let’s find a way forward, together.”
The same homepage on a phone

Lexaura Mediation A client’s website, live at lexauramediation.com

In short: We build your website in about five working days. Then we look after it every month. When you want a change, you send us an email.

Your website, built and kept up

To set up
from £249
Each month
from £49
Time to go live
about 5 working days

Same service, told in different ways. You’re reading the Calm version, written for therapists, wellbeing practices and anyone who finds busy websites tiring. It asks one thing at a time, uses a typeface designed for legibility, and keeps movement to one slow slideshow you can pause. See which one sounds like you.

1 of 8

The three website plans

In short: Each plan has a one-off setup fee and a monthly price. Open a plan to see what’s included. Prices exclude VAT.

Launch£49 a month £249 setup, one-offFor a simple site of up to 5 pages, with no bookings, payments, shop or login.

Launch includes

  • Up to 5 pages
  • Designed and built for you
  • Hosting, SSL, backups, uptime checks
  • Enquiry form + privacy notice
  • Up to 3 minor changes (content or cosmetic) a month
Ask about Launch
GrowRecommended for most£89 a month £349 setup, one-offFor taking bookings and payments online. The plan we recommend for most people.

Grow includes

  • Up to 8 pages
  • Everything in Launch
  • Take payments on your site: clients can pay invoices, deposits or bookings online (not a full online shop)
  • Blog by email, with a personal AI editor to help you improve every post: up to 4 posts a month
  • Online booking
  • Up to 6 minor changes (content or cosmetic) a month
Ask about Grow
Run£149 a month Setup from £595, one-offFor a small online shop or a client login area.

Run includes

  • Up to 12 pages
  • Everything in Grow
  • One of: a small online shop, or a simple client login area
  • Up to 12 minor changes (content or cosmetic) a month
  • A planning call every quarter

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Ask about Run
Upgrading later, and what it costs

Moving up a plan? You pay a one-off upgrade fee for the new work only: your existing pages aren’t charged again.

Upgrade fees
ChangeFeeNote
Launch to Grow£199One-off, for the new work only
Grow to Runfrom £295One-off, for the new work only

If you know you’ll need it from the start, starting on the bigger plan saves on setup fees.

Every plan

12-month minimum, then it simply continues month to month: there’s nothing to renew. Cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12. Two rounds of changes before launch. Your minor-change allowance renews each month; unused changes don’t carry forward.

Send each round of changes as one list. We mark every item “included” (a minor change in your plan) or “quoted” before any work starts, so there are no surprises.

Prices exclude VAT. We’re not currently VAT-registered, so no VAT is charged. If that changes, we’ll add VAT at the standard rate and tell you first.

Not sure which one fits?

Answer three short questions, one at a time, and we’ll point you to one plan. You can change an answer at any time, and nothing is sent anywhere.

Question 1 of 3Do people need to book or pay online?

For example, booking a session, or paying a deposit or an invoice on your site.

Question 2 of 3Do you sell products, or need a private login area for clients?

A small shop of up to 20 products, or a simple area where clients sign in.

Question 3 of 3How many pages do you think you’ll need?

A page is one screen of its own, like Home, About, Services or Contact. A rough guess is fine.

Still not sure? Book a 20-minute chat and we’ll tell you honestly.

Book a 20-minute chat (opens Cal.com in a new tab)
2 of 8Branding and print

Then make it all match

In short: We can also design your logo and your printed things, so everything looks like one practice. These prices are separate from the website.

Your logo, business cards, letterheads and leaflets can be designed to match your website. It is the same service and the same person: you deal with Elliot throughout.

  • Brand packages from £449

    £449 buys the Starter pack: a new logo, a one-page brand sheet and 250 printed business cards. Business (£699) and Full (£1,099) add stationery, flyers and merch.

    The three packages
  • Print & merch 250 business cards, £39

    Thick 450gsm soft-touch cards. Letterheads, flyers, banners and merch too. You approve a proof before anything is printed, and UK delivery is included.

    Print and merch prices

See the full branding and print catalogue

Want the website and a brand together? See the Website + Starter brand bundle, £599

3 of 8

What happens next, and what you won’t have to do

In short: A short chat, about five working days to build, then we look after it. The technical jobs stay with us.

  1. First

    A 20-minute chat

    We talk about your practice and who you want to reach. We’ll tell you honestly which plan fits, or whether you need one at all.

  2. Then

    A short form

    You send your words, photos and logo. Rough words are fine: we tidy and shape them.

  3. About 5 working days

    We build it

    You get a private preview link and two rounds of changes. The five working days start once we have your words and photos.

  4. When you’re happy

    It goes live

    On your own domain.

  5. Every month

    We look after it

    Hosting, backups and checks are handled. Want a change, or a new blog post? Send us an email.

What you won’t have to do

  • Learn a login or a page builder.You tell us what you need, in your own words.
  • Update plugins or software.There are none for you to look after.
  • Sort out hosting, SSL or backups.They’re part of every plan, with uptime checks.
  • Log in to write your blog.On Grow and Run, email a few thoughts; a finished draft comes back for you to approve. Nothing is published without your yes.
  • Check every claim on your own.We look over your copy for claims you can’t stand behind, such as promises of outcomes. A careful second pair of eyes, not legal advice.
  • Chase anyone.You deal with Elliot, and get a reply within one working day (Mon–Fri).
Extras, and what they cost (all optional)

Fixed prices, agreed with you before we start. Nothing is added to your bill without a yes from you.

  • £25Extra blog postExpertly written for you, on your industry and the themes you choose.
  • £75Extra hour of changes
  • from £149Logo designA tidy-up of the logo you have; a new logo is £299. See Branding & print.
  • QuoteDatabases and custom features

Works with Deflectly

When you’re with a client, your phone is still answered.

Deflectly is a phone-answering service we can set up for you. It picks up when you can’t, says plainly that it’s an AI assistant, takes the details and can book the caller into your diary.

£249 a month

Need something else?

  • Domain and business email set-up
  • Payments or a shop beyond your plan
  • Photography
  • Copywriting from scratch
  • Ads

Ask, and we’ll quote before anything starts. Your domain, email and card-payment fees are paid by you, straight to the provider. Two things nobody should sell you: guaranteed Google rankings, or legal sign-off on your own claims.

Ask for a quote
4 of 8

A short story: Lexaura Mediation

In short: A practice that started small, and a site that grew with it.

Lexaura Mediation is a mediation practice in South London that wanted to move off an old template site.

The founder’s brief was short: calm, clear, and careful about what the business does and doesn’t do.

Rather than ask her to describe what she wanted, we built three different homepages for her to compare on her own phone, and she chose the warm, friendly one.

As she saw the site, her plans grew, and the site grew with them: online booking, a blog she runs by email, and a Careers page she edits herself.

It is now live on her own domain, ready for whatever she thinks of next.

Would something like this suit your practice? Book a 20-minute chat.

Book a 20-minute chat (opens Cal.com in a new tab)
The Lexaura Mediation homepage on a desktop screen
5 of 8

Who you’ll deal with

In short: One person, Elliot, from your first message to every change.

Elliot Rose
Designs it
Together: your ideas, our craft
Builds it
Elite Rose
Communication
Always Elliot
Replies
Within one working day (Mon–Fri)

Elliot has spent his career where technology meets people. Before 2000 he ran his own IT company, fixing Year 2000 bugs for banks and airlines. Since then he has become a BABCP-accredited CBT therapist and a university lecturer, with Associate Fellowship of the Higher Education Academy. Explaining things clearly, to anyone, is what he loves most, and he has a particular passion for making technology work for neurodivergent clients. Whatever stage your project is at, you deal with Elliot directly, so nothing falls through the cracks.

Prefer to talk it through? Elliot is happy to answer your questions in a 20-minute chat.

Talk it through with Elliot (opens Cal.com in a new tab)
6 of 8Website and brand together

Or have both, for one price

In short: A Launch website and the Starter brand pack, bought together, cost less than buying them one at a time.

Website and brand, one price

Website + Starter brand

£599one-off, instead of £698 bought separately. You save £99.

  • Your website, designed and built (the Launch setup, up to 5 pages)
  • A new logo and a one-page brand sheet
  • 250 printed business cards, to match
  • Two rounds of changes on the website and on the logo

Then your monthly website plan, from £49 a month, charged separately.

7 of 8

Questions

In short: Every answer is shown below, so nothing is hidden behind a click.

How many changes can I ask for?

Each plan includes a number of minor changes every month: up to 3 on Launch, 6 on Grow and 12 on Run. A minor change is a content or cosmetic tweak: new text, prices or opening hours, a photo swap, or colours and small layout tweaks. Your allowance renews at the start of each billing month. Unused changes don’t carry forward to the next month. Bigger jobs, like a new page or a new feature, are quoted first, at £75 an hour.

What if I need more later?

Move up a plan when you need to. You pay a one-off upgrade fee for the new work only, and your existing pages aren’t charged again: Launch to Grow is £199, and Grow to Run is from £295. If you know you’ll need it from the start, starting on the bigger plan saves on setup fees. If you only need one extra thing, an add-on or a quote may cost less than moving up, and we’ll tell you which. Every change of plan is agreed with you first.

What happens after 12 months?

It simply continues month to month: there’s nothing to renew. You can cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12: if you leave, we hand it over with instructions.

Will my price go up?

Your monthly price is fixed for your first 12 months. After that we review prices once a year. If your monthly price goes up, we’ll tell you the new amount in pounds at least 30 days before it applies, and you can leave without penalty if you’d rather not continue.

What do I need to give you?

Twenty minutes, your rough words about what you do, your logo and any photos you have, and access to your domain (or we’ll help you buy one). We’ll tidy and shape your wording; writing everything from scratch is quoted separately.

Do I own my site?

Your words and photos are always yours. The code becomes yours at month 12; until then it’s part of what the low monthly fee pays for.

Does it matter where I am?

Not at all. We’re based in London, but everything works by email, phone and video call, so wherever you are in the world, we can build your site and look after it. We reply within one working day (Mon–Fri, UK time) and can arrange calls to suit your time zone. Prices are in pounds.

Do you use AI?

Yes, and it’s one reason we’re quick and affordable. It does the slow parts: first drafts, image work and checks. The decisions stay human: Elliot checks every page before it goes live. Images never pretend to be your customers.

Why not just use Wix or Squarespace?

If you like doing it yourself, Wix and Squarespace are cheaper, and their templates can look good. Elite Rose is for people who want a premium, custom-built website at an affordable price: we build it, tailor it to your business, keep it running, updated and backed up, and make the changes for you. You get personal attention from a real person, by email or a phone call, and a reply within one working day.

Still have a question? Book a 20-minute chat.

Book a 20-minute chat (opens Cal.com in a new tab)
Done for you, improved by email

Your website, built and kept up: from £249 to set up, then from £49 a month.

A proper website. Live in about 5 days. Nurtured month after month.

Tell us what you need. We build it, host it and keep it up to date. Need a change? Just send an email.

  • No WordPress
  • Changes by email
  • A real person, not a call centre
An example website for a made-up café, Fernwick Coffee, on a laptop: “Fresh every morning.”
The same example website on a phone

Fernwick Coffee An example design for a made-up café

Same service, told in different ways. You’re reading the High Street version, written for cafés, shops, salons and trades. See which one sounds like you.

How it works

Three steps. Then you get back to work.

No logins, no plugins, no page builder to learn.

  1. Have a chat

    Twenty minutes about your business. Then a short form for your words, photos and logo.

    Day 0
  2. We build it

    You get a preview link and two rounds of changes. Then it goes live on your domain.

    About 5 working days
  3. We keep it up

    Hosting, backups and checks are handled. Changes and blog posts by email.

    Every month

The 5 working days start once we have your words and photos.

What “kept up” looks like

You send a message. We sort it.

Launch

You, MonNew price list attached. Can you swap it in?

Elite Rose, MonSwapped. Have a look and tell us if anything’s off.

Grow

You, TueSome notes for this month’s blog post: spring menu, new opening times.

Elite Rose, WedHere’s a draft. Nothing goes live until you say yes.

Run

You, ThuCould we sell gift vouchers on the site?

Elite Rose, ThuYes. We’ll add them to your shop and send you a test order.

Prices

From £249 to set up. Then one monthly plan.

Pick the one that fits now. You can move up later.

Simple and smart

Launch

A smart, simple site for a sole trader.

£49/month

£249 setup · up to 5 pages

  • Designed and built for you
  • Hosting, SSL, backups, uptime checks
  • Enquiry form + privacy notice
  • Up to 3 minor changes (content or cosmetic) a month
Choose Launch
Recommended for most

Grow

For bookings, and getting paid online.

£89/month

£349 setup · up to 8 pages

  • Everything in Launch
  • Take payments on your site: clients can pay invoices, deposits or bookings online (not a full online shop)
  • Blog by email, with a personal AI editor to help you improve every post: up to 4 posts a month
  • Online booking
  • Up to 6 minor changes (content or cosmetic) a month
Choose Grow
For selling online

Run

For a small shop or a client area.

£149/month

Setup from £595 · up to 12 pages

  • Everything in Grow
  • One of: a small online shop, or a simple client login area
  • Up to 12 minor changes (content or cosmetic) a month
  • A planning call every quarter

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Choose Run

Upgrading later

Moving up a plan? You pay a one-off upgrade fee for the new work only: your existing pages aren’t charged again.

  • Launch to Grow£199One-off, for the new work only
  • Grow to Runfrom £295One-off, for the new work only

If you know you’ll need it from the start, starting on the bigger plan saves on setup fees.

Every plan

12-month minimum, then it simply continues month to month: there’s nothing to renew. Cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12. Two rounds of changes before launch. Your minor-change allowance renews each month; unused changes don’t carry forward.

Send each round of changes as one list. We mark every item “included” (a minor change in your plan) or “quoted” before any work starts, so there are no surprises.

Prices exclude VAT. We’re not currently VAT-registered, so no VAT is charged. If that changes, we’ll add VAT at the standard rate and tell you first.

Need something else?

  • Domain and business email set-up
  • Payments or a shop beyond your plan
  • Photography
  • Copywriting from scratch
  • Ads

Ask, and we’ll quote before anything starts. Your domain, email and card-payment fees are paid by you, straight to the provider. Two things nobody should sell you: guaranteed Google rankings, or legal sign-off on your own claims.

Ask for a quote

Not sure which plan? Book a 20-minute chat and we’ll tell you.

Book a 20-minute chat (opens Cal.com in a new tab)
Add-ons

Need a bit more?

Fixed prices, agreed before we start. Nothing goes on your bill without a yes from you.

  • £25Extra blog postExpertly written for you, on your industry and the themes you choose.
  • £75Extra hour of changes
  • from £149Logo designA tidy-up of the logo you have; a new logo is £299. See Branding & print.
  • QuoteDatabases and custom features
Works with Deflectly

Can’t get to the phone? Deflectly can.

Deflectly is a phone-answering service we can set up for you. It picks up when you can’t, says plainly that it’s an AI assistant, takes the details and can book the caller into your diary.

£249 a month

A phone lighting up with a call on a joiner’s workbench beside hand planes and wood shavings
Branding & print

Then make it all match.

Your logo, business cards, flyers and signs, designed to match your website. Same people, same care, and you still deal with Elliot.

  • Brand packages from £449

    £449 buys the Starter pack: a new logo, a one-page brand sheet and 250 printed business cards. Business (£699) and Full (£1,099) add stationery, flyers and merch.

    The three packages
  • Print & merch 250 business cards, £39

    Thick 450gsm soft-touch cards. Letterheads, flyers, banners and merch too. You approve a proof before anything is printed, and UK delivery is included.

    Print and merch prices

See everything in Branding & print

Want the website and a brand together? See the Website + Starter brand bundle, £599

The clever bits

Smart tools do the boring bits. You get the time back.

We build our own automation, so the slow jobs are quick and your money goes on the parts that matter.

  • Live in days, not months

    Your site is designed, built and checked in about five working days.

  • Blog posts from an email

    Send a few lines of notes. A finished draft comes back for you to approve. On Grow and Run.

  • Missed calls answered

    With Deflectly, an AI assistant picks up when you can’t, and books the caller in.

  • Wording that won’t bite you

    We check your copy for claims that could get you in trouble with the ASA, CMA or Trading Standards.

Lexaura Mediation homepage on a desktop screen
Lexaura Mediation homepage on a phone
Recent work

Lexaura Mediation

A mediation practice in South London, moving off an old template site. It started small and grew as the founder’s plans did.

The brief
Calm, clear, and careful about what the business does and doesn’t do.
What we built
Three designs to choose from, online booking, two free tools, a blog run by email, and a Careers page the owner edits herself.
How long
Three days from first brief to live on its own domain.

Want a site like this for your business? Book a 20-minute chat and tell us what you need.

Book a 20-minute chat (opens Cal.com in a new tab)
Elliot Rose
Who you’ll deal with

Elliot. Every time.

Designs it
Together: your ideas, our craft
Builds it
Elite Rose
Communication
Always Elliot
Replies
Within one working day (Mon–Fri)

Elliot has spent his career where technology meets people. Before 2000 he ran his own IT company, fixing Year 2000 bugs for banks and airlines. Since then he has become a BABCP-accredited CBT therapist and a university lecturer, with Associate Fellowship of the Higher Education Academy. Explaining things clearly, to anyone, is what he loves most, and he has a particular passion for making technology work for neurodivergent clients. Whatever stage your project is at, you deal with Elliot directly, so nothing falls through the cracks.

  • Custom-coded
  • No WordPress
  • Checked on a phone and a laptop
  • London-based, working with clients anywhere

Rather talk than type? Elliot will answer your questions in a 20-minute chat.

Talk it through with Elliot (opens Cal.com in a new tab)
Website + brand

Want both? One price.

A website on the Launch plan and the Starter brand pack, together for less.

Website and brand, one price

Website + Starter brand

£599one-off, instead of £698 bought separately. You save £99.

  • Your website, designed and built (the Launch setup, up to 5 pages)
  • A new logo and a one-page brand sheet
  • 250 printed business cards, to match
  • Two rounds of changes on the website and on the logo

Then your monthly website plan, from £49 a month, charged separately.

FAQ

Straight answers.

How many changes can I ask for?

Each plan includes a number of minor changes every month: up to 3 on Launch, 6 on Grow and 12 on Run. A minor change is a content or cosmetic tweak: new text, prices or opening hours, a photo swap, or colours and small layout tweaks. Your allowance renews at the start of each billing month. Unused changes don’t carry forward to the next month. Bigger jobs, like a new page or a new feature, are quoted first, at £75 an hour.

What if I need more later?

Move up a plan when you need to. You pay a one-off upgrade fee for the new work only, and your existing pages aren’t charged again: Launch to Grow is £199, and Grow to Run is from £295. If you know you’ll need it from the start, starting on the bigger plan saves on setup fees. If you only need one extra thing, an add-on or a quote may cost less than moving up, and we’ll tell you which. Every change of plan is agreed with you first.

What happens after 12 months?

It simply continues month to month: there’s nothing to renew. You can cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12: if you leave, we hand it over with instructions.

Will my price go up?

Your monthly price is fixed for your first 12 months. After that we review prices once a year. If your monthly price goes up, we’ll tell you the new amount in pounds at least 30 days before it applies, and you can leave without penalty if you’d rather not continue.

What do I need to give you?

Twenty minutes, your rough words, your logo and photos if you have them, and access to your domain (or we’ll help you buy one). We’ll tidy your wording. Writing it all from scratch is quoted separately.

Do I own my site?

Your words and photos are always yours. The code becomes yours at month 12; until then it’s part of what the low monthly fee pays for.

Does it matter where I am?

Not at all. We’re based in London, but everything works by email, phone and video call, so wherever you are in the world, we can build your site and look after it. We reply within one working day (Mon–Fri, UK time) and can arrange calls to suit your time zone. Prices are in pounds.

Do you use AI?

Yes, and it’s one reason we’re quick and affordable. It does the slow parts: first drafts, image work and checks. The decisions stay human: Elliot checks every page before it goes live. Images never pretend to be your customers.

Why not just use Wix?

If you like doing it yourself, Wix and Squarespace are cheaper, and their templates can look good. Elite Rose is for people who want a premium, custom-built website at an affordable price: we build it, tailor it to your business, keep it running, updated and backed up, and make the changes for you. You get personal attention from a real person, by email or a phone call, and a reply within one working day.

Still have a question? Book a 20-minute chat.

Book a 20-minute chat (opens Cal.com in a new tab)
Websites for professional practices

Your website, built for you and kept up for you.

A modern, custom-coded site, live in about five working days. After that we look after it every month. Need something changed? Just write to us.

What the website costs

to set up
from £249
a month
from £49
to go live
~5 days
The Lexaura Mediation homepage on a laptop: “Let’s find a way forward, together.”
The same homepage on a phone

Lexaura Mediation A client’s website, live at lexauramediation.com

Same service, told in different ways. You’re reading the Letterpress version, written for consultants, mediators and professional practices. See which one sounds like you.

How it works

Three steps, and then you can forget about it.

No logins to learn and no plugins to update. You tell us what you need, in your own words, and we do the rest.

  1. We have a chat

    Twenty minutes about your practice and who you want to reach. Then a short form for your words, photos and logo.

    Day 0
  2. We build it

    You get a private preview link and two rounds of changes. Once you’re happy, it goes live on your own domain.

    About 5 working days
  3. We keep it up

    Hosting, backups and monitoring are handled. Want a change, or a new blog post? Write to us.

    Every month

The five working days start once we have your words and photos.

Lexaura Mediation homepage on a desktop screen
Lexaura Mediation homepage on a phone
Recent work

Lexaura Mediation

A mediation practice in South London needed to replace an old template site with something calm, clear and careful about what the business does and doesn’t do. The site then grew, page by page, as the founder’s plans took shape.

Designed
Three directions to choose from, original images, plain-English wording written with care.
Added
Online booking, two free interactive tools, a blog run by email, and a Careers page she updates herself.
Time
Three days from first brief to live on its own domain.

Would a site like this suit your practice? We can talk it over in twenty minutes.

Book a 20-minute chat (opens Cal.com in a new tab)
Plans

One setup fee. One monthly plan. That’s it.

Every plan includes the design, the build, hosting and a set number of minor changes (content or cosmetic) each month.

Simple and smart

Launch

For sole practitioners who need a good-looking site that just works.

£49/month

£249 setup · up to 5 pages

  • Designed and built for you
  • Hosting, SSL, backups, uptime checks
  • Enquiry form + privacy notice
  • Up to 3 minor changes (content or cosmetic) a month
Start with Launch
Recommended for most

Grow

For practices that want bookings and payments coming in.

£89/month

£349 setup · up to 8 pages

  • Everything in Launch
  • Take payments on your site: clients can pay invoices, deposits or bookings online (not a full online shop)
  • Blog by email, with a personal AI editor to help you improve every post: up to 4 posts a month
  • Online booking
  • Up to 6 minor changes (content or cosmetic) a month
Start with Grow
For selling online

Run

For practices that sell products or need a client area.

£149/month

Setup from £595 · up to 12 pages

  • Everything in Grow
  • One of: a small online shop, or a simple client login area
  • Up to 12 minor changes (content or cosmetic) a month
  • A planning call every quarter

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Start with Run

Upgrading later

Moving up a plan? You pay a one-off upgrade fee for the new work only: your existing pages aren’t charged again.

  • Launch to Grow£199One-off, for the new work only
  • Grow to Runfrom £295One-off, for the new work only

If you know you’ll need it from the start, starting on the bigger plan saves on setup fees.

The small print, in large print

12-month minimum, then it simply continues month to month: there’s nothing to renew. Cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12. Two rounds of changes before launch. Your minor-change allowance renews each month; unused changes don’t carry forward.

Send each round of changes as one list. We mark every item “included” (a minor change in your plan) or “quoted” before any work starts, so there are no surprises.

Prices exclude VAT. We’re not currently VAT-registered, so no VAT is charged. If that changes, we’ll add VAT at the standard rate and tell you first.

Need something else?

  • Domain and business email set-up
  • Payments or a shop beyond your plan
  • Photography
  • Copywriting from scratch
  • Ads

Ask, and we’ll quote before anything starts. Your domain, email and card-payment fees are paid by you, straight to the provider. Two things nobody should sell you: guaranteed Google rankings, or legal sign-off on your own claims.

Ask for a quote

Unsure which plan suits your practice? Arrange a 20-minute chat and we’ll tell you, honestly.

Book a 20-minute chat (opens Cal.com in a new tab)
Extras

Extras, when you need them.

Prices are fixed and agreed before we start. Nothing is added to your bill without a yes from you.

  • £25Extra blog postExpertly written for you, on your industry and the themes you choose.
  • £75Extra hour of changes
  • from £149Logo designA tidy-up of the logo you have; a new logo is £299. See Branding & print.
  • QuoteDatabases and custom features
Works with Deflectly

Never miss the phone.

Deflectly is a phone-answering service we can set up for you. It picks up when you can’t, says plainly that it’s an AI assistant, takes the details and can book the caller into your diary.

£249 a month

A phone on a linen tablecloth showing message bubbles, beside a sprig of rosemary
Branding & print

Then make it all match.

A website is often the first thing a client sees, but rarely the only one. We can design your logo, your stationery and your printed pieces to match it, with the same care, and you still deal with Elliot throughout.

  • Brand packages from £449

    £449 buys the Starter pack: a new logo, a one-page brand sheet and 250 printed business cards. Business (£699) and Full (£1,099) add stationery, flyers and merch.

    The three packages
  • Print & merch 250 business cards, £39

    Thick 450gsm soft-touch cards. Letterheads, flyers, banners and merch too. You approve a proof before anything is printed, and UK delivery is included.

    Print and merch prices

Everything in Branding & print

Want the website and a brand together? See the Website + Starter brand bundle, £599

Careful by design

The quiet work that keeps a business safe.

Our own automation handles the slow, fiddly parts. That leaves time for the care your clients will notice.

  • Wording with care

    We check your copy for claims you can’t stand behind, such as unearned reviews or promises of outcomes. A careful second pair of eyes, not legal advice.

  • A privacy notice that fits

    Written for what your site actually does, so it says what really happens to a visitor’s details. On every plan.

  • Your journal, from a note

    Email a few thoughts; a finished draft comes back for you to approve. Nothing is published without your yes.

  • Calls, gently caught

    With Deflectly, a missed call is answered by an assistant that says it’s an assistant, and the caller can book a time.

Elliot Rose
Who you’ll deal with

One person to talk to, from first idea to every change.

We design your site together, with your ideas and our craft. Elite Rose builds it and looks after it. And whenever you write, it’s Elliot who replies.

Designs it
Together: your ideas, our craft
Builds it
Elite Rose
Communication
Always Elliot
Replies
Within one working day (Mon–Fri)

Elliot has spent his career where technology meets people. Before 2000 he ran his own IT company, fixing Year 2000 bugs for banks and airlines. Since then he has become a BABCP-accredited CBT therapist and a university lecturer, with Associate Fellowship of the Higher Education Academy. Explaining things clearly, to anyone, is what he loves most, and he has a particular passion for making technology work for neurodivergent clients. Whatever stage your project is at, you deal with Elliot directly, so nothing falls through the cracks.

Prefer to talk it through? Elliot would be glad to hear about your practice.

Talk it through with Elliot (opens Cal.com in a new tab)

Elliot

Website and brand

The website and the brand, together.

If you need both, the Launch website and the Starter brand pack cost less as one bundle.

Website and brand, one price

Website + Starter brand

£599one-off, instead of £698 bought separately. You save £99.

  • Your website, designed and built (the Launch setup, up to 5 pages)
  • A new logo and a one-page brand sheet
  • 250 printed business cards, to match
  • Two rounds of changes on the website and on the logo

Then your monthly website plan, from £49 a month, charged separately.

Questions

Honest answers.

Something not covered here? Ask on the chat; there’s no sales script.

What happens after 12 months?

It simply continues month to month: there’s nothing to renew. You can cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12: if you leave, we hand it over with instructions.

Will my price go up?

Your monthly price is fixed for your first 12 months. After that we review prices once a year. If your monthly price goes up, we’ll tell you the new amount in pounds at least 30 days before it applies, and you can leave without penalty if you’d rather not continue.

How many changes can I ask for?

Each plan includes a set number of minor changes every month: up to 3 on Launch, 6 on Grow and 12 on Run. A minor change is a content or cosmetic tweak: new text, prices or opening hours, a photo swap, or colours and small layout tweaks. Your allowance renews at the start of each billing month. Unused changes don’t carry forward to the next month. Bigger jobs, like a new page or a new feature, are quoted first, at £75 an hour.

What if I need more later?

Move up a plan when you need to. You pay a one-off upgrade fee for the new work only, and your existing pages aren’t charged again: Launch to Grow is £199, and Grow to Run is from £295. If you know you’ll need it from the start, starting on the bigger plan saves on setup fees. If you only need one extra thing, an add-on or a quote may cost less than moving up, and we’ll tell you which. Every change of plan is agreed with you first.

Do I own my site?

Your words and photos are always yours. The code becomes yours at month 12; until then it’s part of what the low monthly fee pays for.

Does it matter where I am?

Not at all. We’re based in London, but everything works by email, phone and video call, so wherever you are in the world, we can build your site and look after it. We reply within one working day (Mon–Fri, UK time) and can arrange calls to suit your time zone. Prices are in pounds.

Do you use AI?

Yes, thoughtfully. It does the slow parts, such as first drafts, image work and checks, which is why setup starts at £249 rather than thousands. The judgement stays human: Elliot reviews every page before it goes live. Images never pose as your clients or staff.

What do I need to give you?

Twenty minutes, your rough words about what you do, your logo and any photos you have, and access to your domain (or we’ll help you buy one). We’ll tidy and shape your wording; writing everything from scratch is quoted separately.

Why not just use Wix or Squarespace?

If you enjoy building it yourself, they’re good and they’re cheaper. This is for people who would rather not: we build it, run it and make the changes, and you get on with your work.

Still have a question? Book a 20-minute chat and ask Elliot directly.

Book a 20-minute chat (opens Cal.com in a new tab)
Websites for small UK businesses

Built properly.
Kept up for you.

Custom-coded websites for sole traders and small businesses, designed with an IT architect’s discipline. Live in about five working days. Then we run it: hosting, backups, monitoring, and changes by email.

// website: cost and timing

Setup
from £249
Monthly
from £49
Live in
~5 working days
Term
12 months, then monthly
The Lexaura Mediation homepage on a laptop: “Let’s find a way forward, together.”
The same homepage on a phone

Lexaura Mediation A client’s website, live at lexauramediation.com

  1. 01 custom code, no WordPress
  2. 02 hosting, SSL, backups
  3. 03 changes by email

Same service, told in different ways. You’re reading the Blueprint version, written for people who like a clear spec. See which one sounds like you.

01 / Plans

Three plans. One setup fee, then monthly.

Everything in each plan is listed below. If it isn’t listed, it isn’t included, and we’ll say so before you sign.

Plans compared
Launch£49/month£249 setupRecommended for mostGrow£89/month£349 setupRun£149/monthSetup from £595
PagesUp to 5Up to 8Up to 12
Design and buildIncludedIncludedIncluded
Hosting, SSL, backups, uptime checksIncludedIncludedIncluded
Enquiry form + privacy noticeIncludedIncludedIncluded
Minor changes a month (content or cosmetic)Up to 3Up to 6Up to 12
Online payments: invoices, deposits or bookings (not a full shop)Not includedIncludedIncluded
Blog by email, with a personal AI editorNot includedUp to 4 posts a monthUp to 4 posts a month
Online bookingNot includedIncludedIncluded
Small online shop (up to 20 products) or client login areaNot includedNot includedOne of the two
Planning callNot includedNot includedQuarterly
Start Launch planStart Grow planStart Run plan

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Launch

Launch

Spec: a clean, fast site with an enquiry form.

£49/month

£249 setup · up to 5 pages

  • Designed and built for you
  • Hosting, SSL, backups, uptime checks
  • Enquiry form + privacy notice
  • Up to 3 minor changes (content or cosmetic) a month
Start Launch
Recommended for most

Grow

Spec: bookings and online payments.

£89/month

£349 setup · up to 8 pages

  • Everything in Launch
  • Take payments on your site: clients can pay invoices, deposits or bookings online (not a full online shop)
  • Blog by email, with a personal AI editor to help you improve every post: up to 4 posts a month
  • Online booking
  • Up to 6 minor changes (content or cosmetic) a month
Start Grow
Run

Run

Spec: a small shop or a client area.

£149/month

Setup from £595 · up to 12 pages

  • Everything in Grow
  • One of: a small online shop, or a simple client login area
  • Up to 12 minor changes (content or cosmetic) a month
  • A planning call every quarter

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Start Run

Upgrading later

Moving up a plan? You pay a one-off upgrade fee for the new work only: your existing pages aren’t charged again.

  • Launch to Grow£199One-off, for the new work only
  • Grow to Runfrom £295One-off, for the new work only

If you know you’ll need it from the start, starting on the bigger plan saves on setup fees.

All plans

12-month minimum, then it simply continues month to month: there’s nothing to renew. Cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12. Two rounds of changes before launch. Your minor-change allowance renews each month; unused changes don’t carry forward.

Send each round of changes as one list. We mark every item “included” (a minor change in your plan) or “quoted” before any work starts, so there are no surprises.

Prices exclude VAT. We’re not currently VAT-registered, so no VAT is charged. If that changes, we’ll add VAT at the standard rate and tell you first.

Need something else?

  • Domain and business email set-up
  • Payments or a shop beyond your plan
  • Photography
  • Copywriting from scratch
  • Ads

Ask, and we’ll quote before anything starts. Your domain, email and card-payment fees are paid by you, straight to the provider. Two things nobody should sell you: guaranteed Google rankings, or legal sign-off on your own claims.

Ask for a quote

Unsure which spec fits? One call settles it. We’ll recommend a plan.

Book a 20-minute call → (opens Cal.com in a new tab)
+ / Branding & print

Then make it all match.

Logo, brand and print, specified like the website: fixed prices, a written proof before anything is printed, UK delivery included. Same person to deal with: Elliot.

  • Brand packages from £449

    £449 buys the Starter pack: a new logo, a one-page brand sheet and 250 printed business cards. Business (£699) and Full (£1,099) add stationery, flyers and merch.

    The three packages
  • Print & merch 250 business cards, £39

    Thick 450gsm soft-touch cards. Letterheads, flyers, banners and merch too. You approve a proof before anything is printed, and UK delivery is included.

    Print and merch prices

Full branding and print spec

Want the website and a brand together? See the Website + Starter brand bundle, £599

02 / Process

Three stages. No surprises.

You don’t learn a page builder or log in to anything. You send words and photos; we send back a working site.

  1. Brief · 20 min

    We talk

    A short call about your business and your customers, then a simple form for your words, photos and logo.

  2. Build · ~5 working days

    We build it

    A private preview link, two rounds of changes, then live on your own domain. Tested on real phones first.

  3. Run · monthly

    We run it

    Hosting, SSL, backups and uptime checks handled. Changes and blog posts by email.

Clock starts when we have your words and photos.

Build spec

What the automation does, and what it doesn’t.

We build our own tooling for the repeatable parts. Every decision and every final check stays with a person.

Build time
About five working days from your words and photos to a live site.
Code
Custom, written for your site. No WordPress, no page builder, nothing to update.
Blog
Email us notes; a draft comes back for approval. Nothing publishes without a yes. Grow and Run.
Calls
Deflectly add-on: an AI assistant answers missed calls, says it’s an AI and can book the caller in.
Copy check
Wording checked for claims you can’t back up. A second pair of eyes, not legal advice.
Testing
Every page checked by hand on a phone and a laptop before it goes live.
Add-ons

Extras, priced up front.

Nothing is added to your bill without a yes from you.

  • £25Extra blog postExpertly written for you, on your industry and the themes you choose.
  • £75Extra hour of changes
  • from £149Logo designA tidy-up of the logo you have; a new logo is £299. See Branding & print.
  • QuoteDatabases and custom features
Works with Deflectly

Your phone, answered while you work.

Deflectly is a phone-answering service we can set up for you. It picks up when you can’t, says plainly that it’s an AI assistant, takes the details and can book the caller into your diary.

£249 a month

Three blocks of increasing height in frosted glass, graphite metal and rose red
Lexaura Mediation homepage on a desktop screen
Lexaura Mediation homepage on a phone
03 / Work

Lexaura Mediation

Client
Mediation practice, South London
Brief
Replace an old template site with something calm, clear and careful about what the business does and doesn’t do.
Built
3 design directions, booking, 2 free interactive tools, FAQ, blog by email, self-edited Careers page
Time
3 days, first brief to live on its own domain

Need a similar build? Book a 20-minute call to scope it.

Book a 20-minute call → (opens Cal.com in a new tab)
Elliot Rose
Who you’ll deal with

One point of contact, start to finish.

Designs it
Together: your ideas, our craft
Builds it
Elite Rose
Communication
Always Elliot
Replies
Within one working day (Mon–Fri)

Elliot has spent his career where technology meets people. Before 2000 he ran his own IT company, fixing Year 2000 bugs for banks and airlines. Since then he has become a BABCP-accredited CBT therapist and a university lecturer, with Associate Fellowship of the Higher Education Academy. Explaining things clearly, to anyone, is what he loves most, and he has a particular passion for making technology work for neurodivergent clients. Whatever stage your project is at, you deal with Elliot directly, so nothing falls through the cracks.

Questions on scope, timing or price? Ask Elliot directly on a 20-minute call.

Talk it through with Elliot (opens Cal.com in a new tab)
+ / Bundle

Website + brand, one line item.

Launch website setup and the Starter brand pack, specified and priced together.

Website and brand, one price

Website + Starter brand

£599one-off, instead of £698 bought separately. You save £99.

  • Your website, designed and built (the Launch setup, up to 5 pages)
  • A new logo and a one-page brand sheet
  • 250 printed business cards, to match
  • Two rounds of changes on the website and on the logo

Then your monthly website plan, from £49 a month, charged separately.

04 / Q&A

Questions, answered plainly.

If yours isn’t here, ask it on the call.

How are changes counted?

By request: up to 3, 6 or 12 minor changes a month on Launch, Grow and Run. A minor change is a content or cosmetic tweak: new text, prices or opening hours, a photo swap, or colours and small layout tweaks. Your allowance renews at the start of each billing month. Unused changes don’t carry forward to the next month. Bigger jobs, like a new page or a new feature, are quoted first, at £75 an hour.

What happens after 12 months?

It simply continues month to month: there’s nothing to renew. You can cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12: if you leave, we hand it over with instructions.

Will my price go up?

Your monthly price is fixed for your first 12 months. After that we review prices once a year. If your monthly price goes up, we’ll tell you the new amount in pounds at least 30 days before it applies, and you can leave without penalty if you’d rather not continue.

What if I need more later?

Move up a plan when you need to. You pay a one-off upgrade fee for the new work only, and your existing pages aren’t charged again: Launch to Grow is £199, and Grow to Run is from £295. If you know you’ll need it from the start, starting on the bigger plan saves on setup fees. If you only need one extra thing, an add-on or a quote may cost less than moving up, and we’ll tell you which. Every change of plan is agreed with you first.

Do I own my site?

Your words and photos are yours from day one. The code becomes yours at month 12; before that it’s part of what the low monthly fee pays for.

Does it matter where I am?

Not at all. We’re based in London, but everything works by email, phone and video call, so wherever you are in the world, we can build your site and look after it. We reply within one working day (Mon–Fri, UK time) and can arrange calls to suit your time zone. Prices are in pounds.

Do you use AI?

Yes, for drafts, image work and checks; that’s how setup starts at £249. Elliot makes the decisions, reviews the code and tests every page. Images never pose as your customers or staff.

What do I need to give you?

A 20-minute call, rough words about what you do, your logo and photos if you have them, and access to your domain. We tidy your wording; writing everything from scratch is quoted separately.

Why not use Wix or Squarespace?

If you want to do it yourself, they’re good and cheaper. This is for people who don’t: we build it, run it and make the changes.

Question not listed? Book a 20-minute call.

Book a 20-minute call → (opens Cal.com in a new tab)
Page 1 · Websites for people who think in pictures

Bring a rough idea. We’ll put it on the screen.

You don’t have to describe your website: we show you. A custom-coded site, live in about five working days, then looked after every month. Need a change? Just send an email.

  • from £249to set up your website
  • from £49a month
  • ~5 daysworking days to go live
An example website for a made-up café, Fernwick Coffee, on a laptop: “Fresh every morning.”
The same example website on a phone

Fernwick Coffee An example design for a made-up café

Same service, told in different ways. You’re reading the Sketchbook version, written for creatives, makers, coaches and visual thinkers. It’s laid out like a client’s notebook. See which one sounds like you.

Page 2 · What happens next

Your to-do list is short. Ours is the long one.

No logins, no plugins, no page builder to learn. Bring words, photos, a sketch on the back of an envelope: whatever you’ve got.

  1. Day 0

    We chat

    Twenty minutes about your business and the ideas in your head. Then a short form for your words, photos and logo.

  2. About 5 working days

    We build it

    You see it for real on a private preview link, with two rounds of changes. Then it goes live on your own domain.

  3. Every month

    We keep it up

    Hosting, backups and checks are handled. New idea? Send an email, and changes and blog posts come back to you.

While we’re at it

We check your copy for claims that could get you in trouble with the ASA, CMA or Trading Standards.

The 5 working days start once we have your words and photos.

Page 3 · Why we show you

Seeing it built brings ideas to life.

Many people think in pictures. Put something real in front of them, and the ideas start to flow.

Thinking in pictures is especially common among neurodivergent people, and it’s often where the most original ideas come from. But it also means a blank brief or a long questionnaire can stall a project before it starts. That’s why we build rather than describe: you react to a real page, not a list of questions.

Whatever you’re building, our job is to get your vision onto the screen, then help it to grow with you.

Elliot Rose, founder

  • scribble
  • sketch
  • screen!

Illustration: how a page takes shape

Page 4 · Three sketches

Which site do you need? Here’s what each one looks like.

From £249 to set up, then one monthly plan. Each sketch shows what you get; the numbered marks match the list beside it. Pick the one that fits now. You can move up as your ideas grow.

HomeAboutServicesPricesContactenquiry form+ privacy noticenew photo here,please!12345
What a Launch site looks like

Launch

A smart, simple site for a sole trader.

£49 a month

£249 setup · up to 5 pages

In the sketch, and in the plan:

  • Mark 1: Up to 5 pages
  • Mark 2: Designed and built for you
  • Mark 3: Enquiry form + privacy notice
  • Mark 4: Hosting, SSL, backups, uptime checks
  • Mark 5: Up to 3 minor changes (content or cosmetic) a month
Start with Launch
HomeAboutServicesFeesBookBlogFAQContactBook a timePay a depositPayBlogpink = new on Growgrey = from Launch12345
What Grow adds

Recommended for most

Grow

For bookings, and getting paid online.

£89 a month

£349 setup · up to 8 pages

In the sketch, and in the plan:

  • Mark 1: Everything in Launch
  • Mark 2: Online booking
  • Mark 3: Take payments on your site: clients can pay invoices, deposits or bookings online (not a full online shop)
  • Mark 4: Blog by email, with a personal AI editor to help you improve every post: up to 4 posts a month
  • Mark 5: Up to 8 pages
  • Up to 6 minor changes (content or cosmetic) a month
Start with Grow
HomeAboutServicesShopBookBlogFeesFAQ+4 moreShopClient loginbooking, payments, blogorblue = new on Run(pick shop or login)123
What Run adds

Run

For a small shop or a client area.

£149 a month

Setup from £595 · up to 12 pages

In the sketch, and in the plan:

  • Mark 1: Everything in Grow
  • Mark 2: One of: a small online shop, or a simple client login area
  • Mark 3: Up to 12 pages
  • Up to 12 minor changes (content or cosmetic) a month
  • A planning call every quarter

Shop: up to 20 products, one payment provider, UK delivery options. Not for large catalogues, stock syncing or marketplaces.

Start with Run

Not sure which sketch is you? Book a 20-minute chat and we’ll tell you.

Book a 20-minute chat (opens Cal.com in a new tab)
Page 5 · The small print, taped in

Growing later, and what every plan includes.

Upgrading later

Moving up a plan? You pay a one-off upgrade fee for the new work only: your existing pages aren’t charged again.

  • Launch to Grow: £199 One-off, for the new work only
  • Grow to Run: from £295 One-off, for the new work only

If you know you’ll need it from the start, starting on the bigger plan saves on setup fees.

Every plan

12-month minimum, then it simply continues month to month: there’s nothing to renew. Cancel any time after the first year with 30 days’ notice. We’ll email you a reminder a month before your minimum term ends. The code is yours from month 12. Two rounds of changes before launch. Your minor-change allowance renews each month; unused changes don’t carry forward.

Send each round of changes as one list. We mark every item “included” (a minor change in your plan) or “quoted” before any work starts, so there are no surprises.

Prices exclude VAT. We’re not currently VAT-registered, so no VAT is charged. If that changes, we’ll add VAT at the standard rate and tell you first.

Need something else?

  • Domain and business email set-up
  • Payments or a shop beyond your plan
  • Photography
  • Copywriting from scratch
  • Ads

Ask, and we’ll quote before anything starts. Your domain, email and card-payment fees are paid by you, straight to the provider. Two things nobody should sell you: guaranteed Google rankings, or legal sign-off on your own claims.

Ask for a quote
Page 6 · Stuck in the back

A few extras, if you need them.

Fixed prices, agreed before we start. Nothing goes on your bill without a yes from you.

  • Extra blog postExpertly written for you, on your industry and the themes you choose.£25
  • Extra hour of changes£75
  • Logo designA tidy-up of the logo you have; a new logo is £299. See Branding & print.from £149
  • Databases and custom featuresQuote

Bigger jobs, like a new page or a new feature, are quoted first, at £75 an hour.

Works with Deflectly

Can’t get to the phone? Deflectly can.

Deflectly is a phone-answering service we can set up for you. It picks up when you can’t, says plainly that it’s an AI assistant, takes the details and can book the caller into your diary.

£249 a month

A phone with an incoming call glow among colourful sticky notes, a pen and a pink highlighter
Page 7 · Branding & print

Then make it all match.

Your logo, cards, flyers and signs, drawn up to match your website. Got a doodle of a logo? Bring that too: we can redraw it as clean artwork.

  • Brand packages from £449

    £449 buys the Starter pack: a new logo, a one-page brand sheet and 250 printed business cards. Business (£699) and Full (£1,099) add stationery, flyers and merch.

    The three packages
  • Print & merch 250 business cards, £39

    Thick 450gsm soft-touch cards. Letterheads, flyers, banners and merch too. You approve a proof before anything is printed, and UK delivery is included.

    Print and merch prices

See everything in Branding & print

Want the website and a brand together? See the Website + Starter brand bundle, £599

Page 8 · A real notebook: Lexaura Mediation

From an old template to a site that grows with her.

A mediation practice in South London, moving off an old template site. Her brief was short: calm, clear, and careful about what the business does and doesn’t do.

Before

Lexaura’s old website: a ready-made template About page in grey, with a stock photo of a justice statue and a gavel, three value boxes and a dark footer
Before: her old template site

Three directions

Rather than describe options, we built three different homepages for her to compare on her own phone.

  • Design direction A: a calm editorial homepage with a large serif headline and a photo of a quiet meeting roomCalm and editorial
  • Design direction B: a warm, friendly homepage with rounded type and an illustrated sitting roomWarm and friendlyshe chose this one
  • Design direction C: a clear, structured homepage on a dark navy background with a fees panelClear and structured

She chose the warm one, with the photographs from the editorial one.

After

The live Lexaura Mediation homepage on a desktop screen
Lexaura Mediation homepage on a phone

Then it kept growing

As she saw the site, her ideas grew, and the site grew with them.

  1. to startA homepage and a services page, a plain-English FAQ, and two free tools for her visitors.
  2. as her plans grewOnline booking linked to her own calendar, a blog she runs by email, a counselling referral section, and her own words.
  3. up and runningAround 10 pages, a Careers page she edits herself, and live on her own domain, lexauramediation.com.

On our plans, that growth is Launch, then Grow, then Run, a plan at a time.

Got an idea like this in your head? Book a 20-minute chat and bring your sketches.

Book a 20-minute chat (opens Cal.com in a new tab)
Elliot Rose
Page 9 · Who you’ll deal with

Elliot, from first doodle to every change.

Designs it
Together: your ideas, our craft
Builds it
Elite Rose
Communication
Always Elliot
Replies
Within one working day (Mon–Fri)

Elliot has spent his career where technology meets people. Before 2000 he ran his own IT company, fixing Year 2000 bugs for banks and airlines. Since then he has become a BABCP-accredited CBT therapist and a university lecturer, with Associate Fellowship of the Higher Education Academy. Explaining things clearly, to anyone, is what he loves most, and he has a particular passion for making technology work for neurodivergent clients. Whatever stage your project is at, you deal with Elliot directly, so nothing falls through the cracks.

  • Custom-coded
  • No WordPress
  • Checked on a phone and a laptop
  • London-based, working with clients anywhere

Bring your rough ideas and talk them through with Elliot.

Talk it through with Elliot (opens Cal.com in a new tab)
Page 10 · Website + brand

Want both? Here’s the bundle.

Your website and a brand to match it, drawn up together for one price.

Website and brand, one price

Website + Starter brand

£599one-off, instead of £698 bought separately. You save £99.

  • Your website, designed and built (the Launch setup, up to 5 pages)
  • A new logo and a one-page brand sheet
  • 250 printed business cards, to match
  • Two rounds of changes on the website and on the logo

Then your monthly website plan, from £49 a month, charged separately.

Page 11 · Questions

The questions are in the margins.

People ask these at the point they come up, so that’s where we’ve pinned the answers. Here they all are in one place. If yours isn’t here, bring it to the chat.

  1. How many changes can I ask for?Pinned beside the Launch sketch
  2. What if I need more later?Pinned beside the Run sketch
  3. What happens after 12 months?Pinned beside the small print
  4. Will my price go up?Pinned beside the small print
  5. What do I need to give you?Pinned beside what happens next
  6. Do I own my site?Pinned beside who you’ll deal with
  7. Does it matter where I am?Pinned beside who you’ll deal with
  8. Do you use AI?Pinned beside what happens next
  9. Why not just use Wix or Squarespace?Pinned beside the Grow sketch

Still have a question? Book a 20-minute chat.

Book a 20-minute chat (opens Cal.com in a new tab)
Get in touchPage 12 · Your first page8 of 8

Let’s get you online.Let’s talk about your website.Let’s spec your site.Bring your rough idea.Get in touch

In short: Send a short message, or book a time to talk. Whichever is easier for you.

Tell us a bit about your business and we’ll reply by email to arrange a 20-minute chat. We’ll tell you which plan fits, or if you don’t need one.Tell us a little about your practice and we’ll write back to arrange a 20-minute chat. We’ll tell you honestly which plan fits, or whether you need one at all.Send the basics and we’ll reply by email to book a 20-minute call. You’ll leave it with a plan, a price and a date, or an honest “you don’t need us”.Tell us a bit about what you’re picturing and we’ll reply by email to arrange a 20-minute chat. Sketches welcome: attach a photo of one. We’ll tell you which plan fits, or if you don’t need one.Tell us a little about your practice and we’ll write back to arrange a 20-minute chat. We’ll tell you honestly which plan fits, or whether you need one at all.

A phone photo of a doodle is perfect. One file: JPG, PNG, HEIC or PDF, up to 4 MB. It’s emailed to us and not stored on the website.

We'll only use these details to reply to you. See the privacy notice.

Style: Calm, for therapists & wellbeing practices.